International Luxury Travel Market (ILTM) has postponed its annual Cannes gathering to 2021 in light of Covid-19 but will hold a virtual event next month to connect luxury travel suppliers and buyers across the globe.
Entitled ILTM World Tour – access all areas, the one-off virtual event will take place across three consecutive days, over three consecutive weeks, reaching three buyer source regions.
The sessions will take place in Asia-Pacific from November 17-19, before moving to Europe, the Middle East, and Africa from November 23-25, and both North and South America from December 1-3.
Alison Gilmore, ILTM portfolio director, said: “We have created this one-off event to design a truly global business opportunity for all our ILTM suppliers and buyers and planned it so that we respect all time zones. With a three-week time frame, everyone can create their own strategy and arrange meetings that will work for them.
“We know that the unprecedented events of 2020 have meant the luxury travel industry has had to adapt their business strategies. With target markets shifting as some borders remain closed, we want the objective of the ILTM World Tour to offer a global proposition to open up opportunities for all participants and be a time to bring people together, uniting through shared experiences and business, whilst we plan for our return.”